If you have enabled Enable Hot Deals Newsletter under setup, visitors to your website can subscribe to email notifications, and send when new deals are added.
Consumers may sign-up for this list through a link on the Hot Deals website page or you may manually add consumers to the list under Advertising > eNewsletter Mailing List. Once the member has been added to the list, you can view the Hot Deals eNewsletter Subscribers list. Members will have the option to opt out of this mailing list once they've been subscribed, or they can be manually removed from the back office.